Where it all began! The inception of a group audio & comms system occured whilst Aleck founder Stephen Catterson was sat on a ski lift with friends. Born out of the frustration of not being able to easily listen to music and converse with your group when riding down the mountain - the lightbulb moment occurred!
LinkPro was founded. The first iteration of the solution to the problem. We designed a snow helmet - the LinkPro - with integrated audio and comms technology built into the ear pads.
We launched a Kickstarter campaign to raise funds to put our helmet into production.
We presented to the NFL!
Aleck was formed! Realising our mistakes and the road blocks involved in creating a helmet with integrated tech, we decided to strip it back, taking the tech out of the helmet and creating a universally compatible bluetooth headphone system to fit any audio-ready snow helmet.
Up steps the Aleck 006! Taking the technology already developed, we created the Aleck 006 - a universal audio-helmet compatible drop-in audio system providing intuitive one-touch comms and kickass high fidelity audio. The Aleck 006 allows you to stay in the loop with your group wherever you are!
Partnering with industry-leading software developers, the Aleck Go! app was created! The app underpins our hardware system and provides a feature rich, intuitive platform for all your snow helmet audio and comms needs!
We partnered with Smith! In a landmark partnership for Aleck, we joined forced with Smith - a world leader in snow helmet manufacturing. The partnership led to the development of the co-branded 'Smith x Aleck' audio and comms system - sold online and in stores across North America.
REI is the biggest sports and outdoor recreational equipment retailer in North America - and the Aleck 006 is available in over 120 of their stores!
In our first year or the Aleck 006 being available on the market - the system featured in The Verge's 'Best Snowboarding Gadgets for 2020! Immediate recognition of the awesome functionality we provide.
We won an ISPO award! The Aleck 006 was recognised at the 2021 ISPO Awards in the Snowsports Equipment category which celebrates the industry's most exciting new snowsports products - championing innovation, design and functionality. A huge accolade for our budding brand!